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  1. What Is User Retention? How to Measure & Improve It (2025)

    Jan 9, 2023 · User retention rates for apps vary significantly depending on the industry, but the average is around 5.6% user retention after 30 days. A “good” retention rate for your product …

  2. User Retention Rate: How to Calculate & Improve Key Customer …

    But how do you calculate retention rates, and why are they so important to your team's success? Here’s everything you need to know. Key takeaways: User retention rate measures the …

  3. User Retention: How to Calculate & Improve It - Userpilot

    Nov 10, 2025 · User retention measures how many users continue to use your product or service after their initial interaction or sign-up. It’s a crucial metric for businesses, especially in the …

  4. Customer retention rate: Meaning, formula, how to calculate

    May 29, 2023 · Retention is a crucial metric that influences a company’s growth and profitability. In the simplest terms, your retention rate shows how many customers continue to use your …

  5. Retention Rate | Definition, Importance, and How to Calculate It?

    Oct 27, 2025 · Retention rate is a key metric that measures how well a product or service keeps its customers over a specific period. It reflects customer satisfaction, loyalty, and the product’s …

  6. 7 Ways to Improve User Retention Rate - productschool.com

    Oct 22, 2024 · Learn what user retention is, how to measure it, and explore effective strategies to improve retention rates. Understand key differences with churn and customer retention.

  7. Increase app retention 2026: Benchmarks, strategies & examples

    Nov 20, 2025 · User retention shows how many people stick around and keep using your app over time. It’s a lot like customer loyalty, too. Getting someone to download your app is the …

  8. How To Calculate User Retention & Drive It Higher Fast

    Feb 16, 2025 · Tracking user retention starts with a simple formula: Here is the only user retention formula you need: User Retention Rate (%) = ( (Users at end of period - New users acquired) / …

  9. What Is User Retention? Plus 5 Ways to Improve it - Amplitude

    Feb 23, 2024 · User retention is how many active users log in or use your product over a specified period, typically measured monthly, quarterly, and yearly for subscription-based products. …

  10. What is User Retention? | Pendo.io

    User retention is a key metric for measuring the growth of SaaS and digital products. It can be measured by two cohort types: new user retention and overall user retention. New user …