Companies invest heavily in personalization efforts not because it is lovely — which it is, but because it’s profitable, as it is critical for the long-term engagement of customers with the brand.

Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution empowers brands to plan, produce, deliver and analyze more content in less time – driving efficiencies and major ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Gabriel Bridger Injecting ...

Adobe has an integrated set of best-in-class products to help companies automate and optimize their content supply chain. With Adobe GenStudio, Adobe will be releasing a new generative AI-first ...

Digital supply chain security has become a crucial topic for enterprises, especially during Cybersecurity Awareness Month. While cyberattacks may have been viewed as benign years ago, today’s ...

CHICAGO--(BUSINESS WIRE)--MERGE, a premium storytelling technology company that promotes health, wealth and happiness, announced today the acquisition of the Adobe Workfront platform partner, Zee Jay ...

Home to iconic brands including Sharpie®, Rubbermaid®, Graco®, Coleman® and Yankee Candle®, Newell is partnering with Adobe to optimize its content supply chain, leveraging generative AI to ...

In today’s increasingly interconnected global economy, organizations across all industries are finding themselves more dependent than ever on vast digital networks of third-party partners, vendors, ...

Raymond A. Patterson currently receives funding from the Haskayne School of Business and the National Cybersecurity Consortium (NCC). Previous funding has been obtained from a variety of private and ...

NEW YORK, Sept. 27, 2024 /PRNewswire/ -- Omnicom (NYSE: OMC) today announced its precision marketing division, Omnicom Precision Marketing Group (OPMG), acquired LeapPoint, a digital advisory firm ...