When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel is bringing back the "Old Timer" to their logo as the kitschy chain faced heavy criticism this week over its rebranding efforts, which intensified when the new logo was lambasted by ...

President Donald Trump believes the Cracker Barrel restaurant chain should bring back their old logo. "Cracker Barrel should go back to the old logo, admit a mistake based on customer response (the ...

Nostalgia is the secret sauce right now in the restaurant industry. The "Back to Starbucks" throwback campaign is in full swing, Taco Bell is resurrecting fan-favorite items with Y2K-themed marketing, ...

Cracker Barrel will return to its “Old Timer” logo, the American restaurant chain announced Tuesday, reverting to the previous logo after a minimalist redesign received widespread backlash, including ...

Cracker Barrel served up a redesign of its iconic folksy logo as something minimalist and modern, but many customers – and Wall Street traders, and President Donald Trump – sent it back to the kitchen ...

It's been a tough few years for Cracker Barrel. The fast casual chain's recent attempt at a rebrand sparked social media ire: Fans felt that the rebrand stripped Cracker Barrel of everything that made ...