Labels are often the first point of contact between a brand and its potential customers. Every element of a label, like color, imagery, material, and even shape, plays a role in shaping consumer ...

The evolution of typography -- From the origins of writing to Gutenberg's invention of movable type -- Typography from Gutenberg to the nineteenth century -- The nineteenth century and the Industrial ...

This advanced class deals with virtually all aspects of typography. Typographic applications encompass historic and contemporary viewpoints. Course projects involve the effective use of type and ...