To examine 9-year trends and relationships regarding misperceptions of body size and dieting for weight loss among adolescents from 24 countries, and explore the influence of country-level overweight ...
Whether a product is described as small, medium or large affects consumer perception of portion sizes and could lead to “guiltless gluttony”, according to a new study. There is some confusion around ...
Journal of Consumer Research, Vol. 37, No. 6 (April 2011), pp. 1095-1112 (18 pages) Size labels adopted by food vendors can have a major impact on size judgments and consumption. In forming size ...