How do you become one of the big winners in the booming games industry? The first day of the all-digital GamesBeat Summit, Driving Game Growth, hosted in partnership between GamesBeat and Facebook, ...
Rewarded UA has evolved from a niche tactic to a cornerstone of performance marketing. The market has moved from early 'incentivised installs' to long-term value and engagement. Rewarded UA helps ...
Gaming apps are experiencing their biggest year yet, fueled by record levels of app downloads and consumer spending. Mobile app usage across all categories grew 40% year-over-year with Gaming apps ...
This article was written by Almedia CEO and founder Moritz Holländer. The concept of ‘reward’ sits at the very heart of video games’ powerful appeal. In presenting players with all manner of quests, ...
NEWPORT BEACH, Calif.—Replay, a real-time video tracking and payments platform recently launched “Rewarded TV,” a new streaming service that allows viewers to earn “crypto tokens” for watching, ...
The search giant announced a new toolset for developers this week (h/t: TechCrunch), dubbed rewarded products. The first tool revealed in this suite is rewarded video, allowing users to earn virtual ...
Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...
Google today is introducing a new way for Android developers to generate revenue from their mobile applications. And no, it’s not subscription-related. Instead, the company is launching a new ...