Wendy’s is officially on the comeback trail. On Thursday, the burger giant announced Project Fresh, a new strategic plan with four key goals: revitalize the brand, optimize the system, improve ...

Marketing can be one of the most challenging aspects of building an early-stage startup. Without a large budget or a well-established brand, reaching customers and gaining traction is an uphill battle ...

Colleges and universities are navigating technological change, shifting demographics, evolving workforce demands and fluctuating economic conditions. As a university president, I’ve seen how ...

Strategies to optimize work and improve efficiency. Addressing the challenges of managing distributed project teams in megaprojects requires a targeted set of strategies that integrate technological ...