Small businesses need user-friendly, capable customer relationship management (CRM) systems to handle customer relationships, nurture leads and improve sales. Pipedrive and HubSpot are popular CRM ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

The best software for lead tracking and management is the Hubspot CRM due to its detailed lead capture, conversion tools and analytics abilities. Hubspot offers great flexibility as well, since the ...