How Pinterest is compressing the funnel between discovery and conversion.

Identity is personal. So is style. Pinterest has just launched its latest campaign, comprised of two spots — "Find the Look" and "Beauty" — to help users zero in on both. The work is by the social ...

Pinterest has unveiled advertising capabilities, featuring "Top of Search" ads in beta and other tools designed to optimize the visual shopping funnel. "Traditional search engines and AI chatbots rely ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Pinterest has provided some new tips to help brands ...

For the better part of three decades, Search Engine Optimization was an exercise in linguistic precision. Digital success ...

Text-based queries are no longer the only method individuals use for discovering information or products online. The development of visual search has changed the way for online search. Today consumers ...