Scenic Group launched a new loyalty program that combines the existing Scenic Club and EmeraldEXPLORER programs into one ...

It's not every day that a cruise line launches a new loyalty program, but today is one of those days. Explora Journeys' president, Anna Nash, announced Wednesday at the Seatrade cruise industry ...

Marriott International delivered robust 2026 guidance, supported by strong global brand performance and a growing loyalty program. See why MAR stock is a Hold.

In a world where your customer is one thumb-swipe away from your competitor, brand loyalty isn’t just hard to earn. It’s downright slippery. The digital era has brought endless choices, ...

Holiday shopping can be exhausting and sometimes it can be delightful. It is entirely possible to have more than one feeling about an experience. This month I’m focusing on the nuance of marketing ...

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

As hotel loyalty programmes evolve from transactional reward schemes into personalised, lifestyle-integrated ecosystems, we ...

S&P Global Mobility has published a study on the year-to-date status of brand loyalty in the automotive market so far in 2025. The brand loyalty rate sits at 51.1 percent in 2025, which is down from ...