The team behind Jim Beam, the most iconic name in bourbon, continues to build on 230 years of family legacy, staying true to form while innovating for the next generation of whiskey drinkers. ByChris ...

Add Yahoo as a preferred source to see more of our stories on Google. Baker’s is named after Baker Beam, cousin of the venerated master distiller Booker Noe who created his namesake Booker’s Bourbon ...

Basil Hayden, a boutique brand put out by Beam, announced a change to the lineup and a new pricing strategy. Basil Hayden ...

This is part of a major restructuring of the Basil Hayden brand.

A new bottle of Old Overholt has arrived, sporting the same curmudgeonly sourpuss face of Abe Overholt on the label as the beloved original. But this is a special rye whiskey, bottled at cask strength ...

Add Yahoo as a preferred source to see more of our stories on Google. I’ve spent almost two decades tasting and writing about alcohol. When it comes to spirits, I’ve likely sampled bourbon more than ...

The first priority of Jim Beam's new holiday Web site is to strengthen the brand, but the spirits maker might sell a few extra bottles this holiday season as well, thanks to a unique feature that ...

If you purchase an independently reviewed product or service through a link on our website, Robb Report may receive an affiliate commission. The distillery didn’t provide a whole lot of information ...

Jim Beam is stepping into the biggest sporting moment North America has seen in decades with a campaign that skips the ...

The affordable whiskey, a return to form for the popular brand, is a response to major competitors adding their own age statement bottles. Just over a decade ago, Jim Beam Black was an affordable ...

I’ve spent almost two decades tasting and writing about alcohol. When it comes to spirits, I’ve likely sampled bourbon more than any other form of alcohol, with single malt Scotch whisky being a close ...