STAMFORD, Conn.--(BUSINESS WIRE)--InsightExpress, a leading marketing research and data analytics firm, today announced the launch of Ignite CPG through a series of partnerships beginning with ...

InsightExpress, a Connecticut-based online market research firm, has launched a mobile media measurement tool, with Ad Infuse signing on as the first mobile ad network to offer the solution to its ...

Smartphones are an excellent platform for advertising and represent a golden opportunity for marketers to reach consumers wherever they are, according to InsightExpress. This was the key finding of ...

NEW YORK – Smartphone activity continued to rise in the fourth quarter of 2011 and the first quarter of of 2012 with more men using mobile applications and Web browsing than they did in previous years ...

Digital marketing research firm InsightExpress found that mobile ad campaign norms were four-and-a-half to five times more effective than online norms. The Mobile InsightNorms study measured unaided ...

If given the choice between visiting a Web site on a mobile phone or downloading an application to shop or browse a retailer, 48 percent of smartphone owners prefer the mobile Web and 38 percent ...

The advertising research sector saw a bit of consolidation Tuesday, as WPP Group’s Millward Brown revealed it would acquire InsightExpress. Both companies are known for survey-based approaches to ...

STAMFORD, Conn.--(BUSINESS WIRE)--April 18, 2005--InsightExpress, Inc(R), a leading professional online market research firm, announced today that William E. Lipner and Patrick G. Healy have joined ...

It’s a big day for WPP on the acquisition front. First GroupM confirmed buying French search marketing specialist Keyade. Now research outfit Millward Brown has confirmed its acquiring InsightExpress, ...

US online agency InsightExpress has appointed Marie Minyo as a Group Director and Marriott Dowden as a Director in the Consumer Packaged Goods (CPG) sector. Minyo spent 12 years at TNS/NFO working on ...

InsightExpress, a Stamford-based digital marketing research firm, has elected to stay in the city and has moved its headquarters to waterfront office space at 333 Ludlow St. The Stamford Harbor Park ...

US online agency InsightExpress has appointed Jeremy Hodgekinson-Price as Director and Jennifer Slott as Account Manager of its Technology Sector, while Elizabeth Everett had taken on the role of ...