Great leaders don’t just communicate well—they influence. Influence is what transforms ideas into action, inspires teams to take ownership, and ensures that initiatives gain traction. However, ...

Being able to influence people makes you more effective at work. If you work within a specific niche, it also helps if you are viewed as a subject matter expert in your field. Even if you don’t hold ...

In the age of generative-AI and large language models (LLMs), massive amounts of inauthentic content can be rapidly broadcasted on social media platforms. As a result, malicious actors are becoming ...

This study extends the social influence factor in the Unified Theory of Acceptance and Use of Technology (UTAUT) model by delineating it into coercive, normative, and mimetic pressures based on ...

Cognitive learning scientist exposes brain barriers that doom most influence attempts - offers free week-long access to research-based solution. The shift isn't complicated, but it is complete. You're ...

When the war between Israel and Hamas began on Oct. 7, 2023, Iranian cybergroups immediately surged to provide support to Hamas. These Iran-backed and Iran-affiliated actors combined influence ...