Forbes contributors publish independent expert analyses and insights. I write about entrepreneurs, start-ups and the tech scene in L.A. It’s fair to ask if the Internet finally catches up with certain ...

Some marketing campaigns focus on getting customers to perform a specific action -- for example, to purchase an item or invest in a service. Other marketing efforts aim to develop the image of a ...

In-image ad platform GumGum has spent the past year building up its sales team, following last October’s $7 million VC round, which brought the company a total of $11 million raised since opening its ...

Image advertising greatly influences consumer views, sometimes referred to as brand advertising or institutional advertising. It entails utilising visuals, such as pictures or movies, to leave the ...

This old saying carries more weight now than ever before. Today, however, the true king of content is images. The three fastest-growing social platforms, Instagram, Pinterest and Tumblr, are ...

In-image advertising is another buzzword to hit the digital marketing world in recent years. But not all in-image ads are created equal. A large portion of in-image advertising, a form of advertising ...

SmartFrame Technologies, which is the first to market with a unique image-streaming technology that’s revolutionizing the photography industry, will be hosting an exclusive launch event at a ...