Box Tops for Education is heading back to Bayside High with the cast of "Saved by the Bell" to celebrate 30 years and nearly $1 billion raised for schools nationwide. General Mills, in partnership ...

“I think anytime we get an opportunity to connect with each other, it’s sort of like your old real high school friends,” ...

For their cereal box debut, members of TOMORROW X TOGETHER are featured alongside iconic General Mills cereal characters and appear as cutout standees on each box General Mills has partnered with ...

Tia Mowry shares real-life tips as General Mills (GIS) and Box Tops for Education help families tackle top back-to-school stressors with snack savings and continued support for schools.

This fall, General Mills is celebrating the 20th birthday of its iconic Box Tops for Education program, which has provided schools in the U.S. with more than $780 million in funding over the last two ...

What do Trix, Cookie Crisp, Cinnamon Toast Crunch, Lucky Charms, Honey Nut Cheerios, and Reese’s Puffs have in common? A handful of things: They’re all types of breakfast cereal (duh), they’re all ...