It was time to prepare my body for a peaceful, relaxing sleep. So said the voice, in a lilting British accent that barely registered above a whisper. “Notice how soft your pillow feels against your ...

Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.

Only some people experience ASMR, a trait where people may feel a tingling sensation on their scalp and back of the neck in response to auditory and/or visual stimuli. There is a wide range of sensory ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Autonomous sensory meridian response (ASMR), the brain tingling sensation millions of people seek out online, may be more than just a pleasant feeling. A new study finds that it also provides ...

When news breaks, you need to understand what actually matters. At Vox, our mission is to help you make sense of the world — and that work has never been more vital. But we can’t do it on our own. We ...

We may earn commission from links on this page, but we only recommend products we back. Why Trust Us? "Good evening, this is Maria again with you. This video is going to be dedicated to your ...

ASMR videos started as a fringe section of YouTube, but the industry has grown exponentially in the last decade — rough estimates say there are at least 25 million ASMR videos on YouTube alone, coming ...