Driving B2B success through Account-Based Marketing and AI. B2B Marketing, the organisation behind the global marketing community Propolis, and internationally renowned events like The Global ABM ...
Recurring events and seasonal stores can provide fantastic opportunities to boost commercial performance and create meaningful engagement with a wider repeat audience. From smaller localized ...
Mirella Vitale, SVP Marketing, Communications & Public Affairs at ROCKWOOL Group, has 15+ years as an influential global B2B branding leader. Reinvention is never easy—whether an aging toy brand, a ...