Summer is just around the corner, and with it comes a flurry of events: festivals, sports events, conferences, and more If you're a marketer or event organizer, you know how challenging it can be to ...

Gamification has become a topic of much discussion when it comes to the meaning of the word and its existence outside of video games. So much that it commanded the attention of an engaged audience at ...

Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle. Want ...

I’ve been spending a portion of the week at the Casual Connect conference in downtown Seattle, a three-day extravaganza which highlights everything you could possibly imagine about the casual games ...

We’re all familiar with gamification – from collecting points for rewards to hitting fitness targets set up and tracked by apps. Gamification adds fun and is often the driving force to behave in ...

Last week, the first-ever Gamification Summit took place in San Francisco. Around 400 people showed up to the sold-out event and heard industry insiders talk about what’s bound to be one of the ...