A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce Marketing Cloud is easy to navigate and has a user-friendly interface.

Is Salesforce a CRM company? Or is it an AI company? The pivot towards generative AI everywhere over the past six months has made that an entirely valid question - and it’s not one that’s had the most ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is a great way to reach your customers ...

Meanwhile, cross-selling emails showcase a range of products and related items. Using a mobile phone as an example again, a company might email its customers trying to sell them on updated phone plans ...

Email marketing is still a vital tool for digital marketers. Check out this guide for practical tips on creating successful email campaigns. Email is as a highly effective direct marketing channel and ...

When it comes to email marketing, there's a lot to consider. We've got you covered with these top 12 email marketing tips. There is no doubt that email marketing is effective. But how many times have ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...