Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Most data are subject to uncertainty: the possibility that the true values may be different from our estimates. The unknown is especially difficult to escape in forecasts — of the weather, economic ...

Data visualization is the graphical representation of information and data via visual elements like charts, graphs, and maps. It allows decision-makers to understand and communicate complex ideas to ...

There is a data revolution happening across the globe. From academics to politics, and everywhere in between, the world’s stories are being told through their datapoints. And, while using ...

Editor’s note: This is the third article in a four-part series that is part of a larger initiative the AICPA Auditing Standards Board (ASB) has undertaken to understand and support technology use in ...

If you’re looking for digital marketing reporting software that’s both powerful and free, look no further than Google’s Data Studio. Google’s free visualization and reporting tool has been around ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...

Time may seem scarcer than ever, but fortunately technological advancements have presented auditors with many tools to improve the effectiveness and efficiency of audits. One such tool is data ...

Embedding analytics in applications is a smart way to expose insights and decision-making capabilities directly in employee workflow and customer-facing apps. Today, many organizations are developing ...