IndustryWeek

Why Measure Channel and Customer Profitability?

Profits are derived from customers via sales and distribution channels. But few organizations validly report profit and loss statements for each customer. What explains this? First, let’s step back to ...
Harvard Business School

Dataset for "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel" (CW)

Campbell, Dennis, and Francisco de Asis Martinez-Jerez. Dataset for "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel" (CW). Harvard Business School Spreadsheet ...
Harvard Business School

Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel (TN)

Campbell, Dennis, and Francisco de Asis Martinez-Jerez. "Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel (TN)." Harvard Business School Teaching Note 107-072, ...