Custom and limited-edition golf shoes have become a staple for majors. Golf shoe designers have stepped up to create new and unexpected designs for the pros to debut on golf’s biggest stages. We ...

The Masters is arguably the greatest golf event in the world, and it’s played on arguably the greatest course – Augusta National Golf Club – in the world. It has all the pressure, excitement, ...

In an age of customized equipment in golf, it should not be surprising that you can personalize golf bags. I mean, why buy an off-the-rack golf bag when you can get one that perfectly expresses your ...

On the big screen in the waiting area of the new Club Champion golf club fitting store in Fairfax, Virginia, Bryson DeChambeau is playing in the same group as Tiger Woods at the World Golf ...

A tradition unlike any other, the Masters offers an ideal setting for golf manufacturers – and players – to show off their creative side. When the PGA TOUR heads to Augusta National for the season’s ...

Even in 2025, with customers willing to spend thousands of dollars on a set of custom-built golf clubs, grips are still often overlooked in the fitting process. On this week’s episode of GOLF’s Fully ...

Stitch has introduced two new custom golf bags with patterns inspired by vintage automobiles, the latest tie to the company's connection to racing cars. The Stitch brand is rooted in golf, but many of ...

Fans can enter a contest to win a one-of-a-kind pair of Jordan golf shoes worn by Dustin Johnson at the 2025 U.S. Open.

Patrick Mahomes, Josh Allen, Jared Goff, Kyrie Irving, Luka Dončić and Caitlin Clark were among those who were generous this Christmas ...