Generative AI is transforming workflows, yet its impact on employee creativity remains uneven. New research reveals one ...

A large study shows that AI can enhance creative thinking by encouraging exploration rather than efficiency alone.

New research shows that ADHD (Attention Deficit Hyperactivity Disorder) is linked to higher creativity, and that this ...

AMES, Iowa – The next time you need to get the creative juices flowing, playing some types of video games may help. Video games that foster creative freedom can increase creativity under certain ...

Research into creativity in education and development has rapidly evolved, broadening our understanding of how creative capacities emerge and are nurtured across diverse learning environments.

For years, the loudest argument around generative tools has been that artificial intelligence will flatten originality and ...

We do what we believe we can do. Boost your resolutions with four research-based strategies to develop creative confidence ...

Recent advances in cognitive neuroscience have provided an increasingly detailed picture of the neural underpinnings of creativity. Research in this field has demonstrated that creative thinking is ...