In architecture, the way we communicate our ideas is just as important as the spaces we design. But how can we convey these thoughts most effectively? While words hold influence, visuals are ...

Communicating ideas via drawings, models, and renderings has always been the main activity for architects. It’s also time consuming. Like many other analog processes, technology has optimized these ...

When the developers of Hudson Yards needed to pre-sell $1.7 billion worth of luxury condos, they didn't just order glossy renders. Instead, they invested months into an intensive collaboration with ...