Refuel, Charleston, South Carolina, is launching a new loyalty program this month that prioritizes personalization with fuel ...

Alaska Airlines and Hawaiian Airlines launched a new rewards program, Atmos Rewards, with flexible status earning options. Members can earn status based on miles flown, price paid, or segments flown ...

Royal Caribbean Group is about to make travel loyalty more rewarding for cruise vacationers as it moves to simplify and unite the loyalty experience across its cruise brands. While each of its cruise ...

Last month, slider chain Krystal selected PAR Punchh to power its new loyalty program, Club Krystal. Krystal's decision to partner with PAR marked a strategic milestone in its growth journey. The ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. For years, loyalty programs promised sustained customer ...

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

Quality Food Centers (QFC), a Kroger Company banner with 58 supermarkets in the Pacific Northwest, has added a new earn and redeem component to its “More Taste. Less Waste.” loyalty campaign. With ...

Many loyalty programs collect detailed purchase histories and preferences, and increasingly use algorithms to offer targeted ...

Carnival Cruise Line made a major misstep this summer when it announced its new loyalty program, Carnival Rewards, set to launch in June 2026. A radical departure from its current VIFP Club loyalty ...

Brands like Nittany MinitMart, Quality Oil and Weigel's are moving beyond a one-size-fits-all approach. Earlier this year, Quality Oil Co., which owns and operates three convenience retail brands, ...

In time for holiday shopping, shoe retailer Snipes launched its first U.S. loyalty program to build community for consumers and increase lifetime value for the business, said Chief Marketing Officer ...