Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Ad management software provider WebVisible announced yesterday that it ...

Buddy Media has acquired London-based Brighter Option, a maker of social ad management software. Terms of the deal were not released. The acquisition will enable Buddy Media to “combine social ...

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

Ad Manager is designed to help advertisers sell and display ads, and if any ad inventory goes unsold, Google is happy to fill it with its own through AdSense. Stephen Shankland worked at CNET from ...

WideOrbit (www.wideorbit.com) is the leading provider of advertising management software for Media companies. WideOrbit provides innovative, proven solutions for managing the business of broadcast and ...

SAN FRANCISCO (Reuters) - Twitter Inc said on Wednesday it is opening up its platform to third-party advertising management software, taking another step to establish its ad-based business model ahead ...

(Full disclosure: My company is an Amazon seller and offers Amazon advertising services.) Advertising is big business — really big. Over the past three years, net sales of Amazon advertising in ...